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SGC announces DVD availability of an astonishing and top-rated series!
SGC announces DVD availability of an astonishing and top-rated series!
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DR. G. MEDICAL EXAMINER. 40 x 60 min. Now in it’s third season, Dr. G: Medical Examiner is Discovery Health
Channel’s #1 rated program—and Dr. G herself is a rising star whose media appearances include the national morning
"Never ceases to be fascinating and compassionate!" -- Entertainment Weekly
Forensic science is all the rage. But does our interest in death tell us anything about how to live? As a medical
examiner and popular television forensic expert, Dr. Jan Garavaglia can’t really tell us how to live, but she can tell us
how to avoid dying. In How Not to Die, Dr. G does just that, providing a radical new philosophy for understanding human
health and how to live healthier, longer lives.
The premise is simple: by using death as a starting point, we can identify the ways we harm our bodies and use that
information to live better, and longer. Dr. G tackles a host of health issues from this unique perspective, including:
• DEAD WEIGHT: how being both too fat and too thin can kill you
• UP IN SMOKE: lung cancer, impotence, and strokes
• MAN’S LAST MISTAKE: a primer on men, life’s most prolific death machine
• HIGHWAY TO THE MORGUE: stupid car mistakes that are a ticket to death
BOOK RELEASE FALL 2008: Quirky and informative with real stories from Dr. G’s examining table, How Not to Die,
from Random House, will completely redefine how we view ourselves. National Publicity: 20-City Television Satellite Tour;
20-City Radio Satellite Tour. Advertising: New York Times. Online Promotion: New York Times online campaign; USA
Today health online campaign; Advertising on iVillage.com; Advertising on men’s and women’s health sites and blogs; •
Google Adwords campaign; Cross-Promotion with DiscoveryHealth and TLC, The Learning Channel.
This is the perfect year for a companion DVD release! All Discovery Stores will carry DVD release when available!
Series Performance Highlights:
• In 2006, the Friday 9p airings of Dr. G brought in nearly 19 million unique viewers P2+ and more than 10 million unique
adults 25-54 viewers.
• Seven telecasts of Dr. G: Medical Examiner are currently ranked among Discovery Health Channel's Top 25 rated
telecast of all-time among households.
• Dr. G: Medical Examiner premiere episodes have seen significantly higher average audience levels than any Prime
overall. The show scored its best yearly delivery in 2004, with an average of 444,000 P2+ viewers, up 155% compared
to Discovery Health's Prime average. P2+ average delivery for the premieres have remained at least 45% above
Discovery!
Additional Content available for DVD release:
• Appearance on Oprah – “Real Life CSI Stories,” with Marg Helgenberger from CSI
• Appearance on Larry King Live – “Real Life CSI,” with other forensics experts Kathy
Reichs, Henry Lee, Mary Fulginiti, and Mark Geragos
• Blooper reel from a host wraps session
Details: Contact Us
Channel’s #1 rated program—and Dr. G herself is a rising star whose media appearances include the national morning
"Never ceases to be fascinating and compassionate!" -- Entertainment Weekly
Forensic science is all the rage. But does our interest in death tell us anything about how to live? As a medical
examiner and popular television forensic expert, Dr. Jan Garavaglia can’t really tell us how to live, but she can tell us
how to avoid dying. In How Not to Die, Dr. G does just that, providing a radical new philosophy for understanding human
health and how to live healthier, longer lives.
The premise is simple: by using death as a starting point, we can identify the ways we harm our bodies and use that
information to live better, and longer. Dr. G tackles a host of health issues from this unique perspective, including:
• DEAD WEIGHT: how being both too fat and too thin can kill you
• UP IN SMOKE: lung cancer, impotence, and strokes
• MAN’S LAST MISTAKE: a primer on men, life’s most prolific death machine
• HIGHWAY TO THE MORGUE: stupid car mistakes that are a ticket to death
BOOK RELEASE FALL 2008: Quirky and informative with real stories from Dr. G’s examining table, How Not to Die,
from Random House, will completely redefine how we view ourselves. National Publicity: 20-City Television Satellite Tour;
20-City Radio Satellite Tour. Advertising: New York Times. Online Promotion: New York Times online campaign; USA
Today health online campaign; Advertising on iVillage.com; Advertising on men’s and women’s health sites and blogs; •
Google Adwords campaign; Cross-Promotion with DiscoveryHealth and TLC, The Learning Channel.
This is the perfect year for a companion DVD release! All Discovery Stores will carry DVD release when available!
Series Performance Highlights:
• In 2006, the Friday 9p airings of Dr. G brought in nearly 19 million unique viewers P2+ and more than 10 million unique
adults 25-54 viewers.
• Seven telecasts of Dr. G: Medical Examiner are currently ranked among Discovery Health Channel's Top 25 rated
telecast of all-time among households.
• Dr. G: Medical Examiner premiere episodes have seen significantly higher average audience levels than any Prime
overall. The show scored its best yearly delivery in 2004, with an average of 444,000 P2+ viewers, up 155% compared
to Discovery Health's Prime average. P2+ average delivery for the premieres have remained at least 45% above
Discovery!
Additional Content available for DVD release:
• Appearance on Oprah – “Real Life CSI Stories,” with Marg Helgenberger from CSI
• Appearance on Larry King Live – “Real Life CSI,” with other forensics experts Kathy
Reichs, Henry Lee, Mary Fulginiti, and Mark Geragos
• Blooper reel from a host wraps session
Details: Contact Us